Agency Comparison

Full-Service Local vs WordPress-Only National

FreshySites specializes exclusively in WordPress with a national footprint. AppWT offers multiple technology options with local Michigan presence. Compare which approach better serves your business goals.

Company Overview

Key differences between the two agencies.

AppWT Web & AI Solutions

  • Founded1997 (29 years)
  • LocationLivonia, MI (local)
  • Team Size10+ specialists
  • PlatformsCustom, WP, any
  • BBB RatingA+ Accredited
  • PricingFrom $2,997

FreshySites (Freshy)

  • Founded2011 (15+ years)
  • LocationDelaware (national)
  • Team Size40 employees
  • PlatformsWordPress only
  • SpecialtyWP hosting/support
  • PricingCustom quotes

Services Comparison

Full-service agency vs WordPress specialist.

Service AppWT FreshySites
WordPress Development Yes Yes (specialty)
Custom PHP Development Yes No
Headless CMS Options Yes No
WordPress Hosting Yes Yes
AI Search Optimization (GEO/AIVO) Yes Not offered
Traditional SEO Yes Yes
WooCommerce Yes Yes
Mobile App Development Yes No
In-Person Meetings Yes (Michigan) Remote only
Local Market Knowledge 29 years Michigan National focus

Platform Flexibility

Why being platform-agnostic serves clients better.

Right Tool for the Job

WordPress-only agencies recommend WordPress for everything. AppWT recommends the best platform for your specific needs - sometimes WordPress, sometimes custom, sometimes headless.

No Limitations

Need functionality WordPress cannot provide? We build it. Need to scale beyond WordPress limits? We migrate you. Your business is not constrained by our toolset.

Future-Proof

As your business evolves, we evolve with you. Need an app? Custom software? AI integration? We build it all, no need to find new vendors.

Local Support

Based in Michigan with same-day response. Meet in person when needed. Understand your local market. National agencies cannot offer this connection.

Honest Assessment

When each agency might be the better choice.

FreshySites May Work If...

  • You definitely want WordPress only
  • Location does not matter to you
  • You need WordPress-specific hosting
  • You prefer a larger team structure

Choose AppWT If...

  • You want platform-agnostic recommendations
  • AI search visibility matters to you
  • You value local Michigan presence
  • You may need apps or custom software
  • You prefer transparent pricing

Frequently Asked Questions

How does AppWT compare to FreshySites?

AppWT is a full-service local Michigan agency offering multiple platforms. FreshySites is a national WordPress-only agency. AppWT provides AI optimization and platform flexibility while FreshySites focuses exclusively on WordPress expertise.

Should I choose WordPress-only or full-service?

If WordPress definitely meets all your current and future needs, specialists can work well. For businesses that may need custom features, apps, or platform flexibility, full-service agencies provide more options without changing vendors.

Does AppWT work with WordPress?

Yes. AppWT builds and maintains WordPress sites, including custom themes, plugins, and WooCommerce. We also offer alternatives when WordPress is not the best fit, giving you honest platform recommendations.

Ready for Platform Flexibility?

Get a free quote and see which platform is right for your business.

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Awards & Recognition

Tech Wizards an AppWT Anthem

Accessibility

by AppWT Web & AI Solutions
🛡️ Accessibility Profiles
📝 Content Adjustments
100%
100%
1.4
0px
🎨 Color Adjustments
100%
🎛️ Orientation & Controls

Accessibility Statement

Our commitment to digital accessibility and inclusive design

Our Commitment to Accessibility

AppWT Web & AI Solutions is committed to ensuring digital accessibility for people with disabilities. We continually improve the user experience for everyone and apply the relevant accessibility standards to achieve these goals.

Conformance Status

The Web Content Accessibility Guidelines (WCAG) defines requirements for designers and developers to improve accessibility for people with disabilities. It defines three levels of conformance: Level A, Level AA, and Level AAA.

AppWT Web & AI Solutions is partially conformant with WCAG 2.1 level AA. Partially conformant means that some parts of the content do not fully conform to the accessibility standard.

Accessibility Features

  • Built-in accessibility toolbar with multiple customization options
  • Keyboard navigation support throughout the website
  • Screen reader compatibility and proper ARIA labels
  • High contrast mode and color customization options
  • Text size adjustment and font modification capabilities
  • Reading guide and focus indicators for improved navigation
  • Alternative text for all images and media
  • Semantic HTML structure for better screen reader interpretation

Technical Specifications

Accessibility of AppWT Web & AI Solutions relies on the following technologies to work with the particular combination of web browser and any assistive technologies or plugins installed on your computer:

  • HTML
  • WAI-ARIA
  • CSS
  • JavaScript

These technologies are relied upon for conformance with the accessibility standards used.

Feedback

We welcome your feedback on the accessibility of AppWT Web & AI Solutions. Please let us know if you encounter accessibility barriers:

Phone: (888) 565-0171

Email: sales@appwt.com

Address: 33300 Five Mile Rd, Livonia, MI 48154 (by Appointment Only)

Assessment Approach

AppWT Web & AI Solutions assessed the accessibility of our website by the following approaches:

  • Self-evaluation
  • External evaluation
  • Automated testing tools
  • Manual testing with assistive technologies

Date

This statement was created on January 15, 2025 using the W3C Accessibility Statement Generator Tool.

Last updated: