WordPress Development Services
WordPress powers 40%+ of websites but requires expert configuration to perform well and remain secure. We develop custom WordPress sites with theme customization, strategic plugin selection, performance optimization, and security hardening. Sites are built on solid foundations that prevent the problems plaguing DIY WordPress installations. Southfield businesses and Detroit agencies get WordPress sites that are fast, secure, and maintainable. Development includes custom theme creation or extensive customization of premium themes, careful plugin selection to avoid conflicts and bloat, database optimization, caching configuration, and security measures beyond default settings. We implement proper user roles, backup systems, and staging environments for safe updates. WordPress provides content management flexibility while our development ensures technical excellence. Training enables your team to manage content confidently without breaking functionality. Sites are optimized for SEO with proper structure, schema markup, and performance that Google rewards with better rankings.
What is Custom WordPress Development?
This is custom website building on WordPress, the platform that powers a large share of the web. Instead of forcing your business into a one-size-fits-all template, we build the pages, features, and tools to match how you actually work, like a tailor making a suit to your measurements. The result is a site you control, that does what your business needs.
What does Custom WordPress Development involve?
We develop custom WordPress solutions including custom themes, plugin engineering, custom post types and fields, and the block editor or full-site editing as the project requires. Work spans third-party API integrations, role and capability management, caching and security hardening, and Git-based deployment with staging environments.
How much does Custom WordPress Development cost?
Starting at $2,997 & up. Pricing is a negotiable starting point.
The challenge
Many businesses struggle with wordpress development. Whether it's finding the right expertise, managing costs, or getting results that actually drive growth - the process can be overwhelming and expensive.
Our solution
WordPress powers 40%+ of websites but requires expert configuration to perform well and remain secure. We develop custom WordPress sites with theme customization, strategic plugin selection, performance optimization, and security hardening. Sites are built on solid foundations that prevent the problems plaguing DIY WordPress installations. Southfield businesses and Detroit agencies get WordPress sites that are fast, secure, and maintainable. Development includes custom theme creation or extensive customization of premium themes, careful plugin selection to avoid conflicts and bloat, database optimization, caching configuration, and security measures beyond default settings. We implement proper user roles, backup systems, and staging environments for safe updates. WordPress provides content management flexibility while our development ensures technical excellence. Training enables your team to manage content confidently without breaking functionality. Sites are optimized for SEO with proper structure, schema markup, and performance that Google rewards with better rankings. With 29 years of experience and transparent pricing, we deliver professional work scoped to your goals and your budget.
WordPress Development Pricing
Choose the package that fits your needs. All prices are transparent with no hidden fees.
Launch
✅ Custom WordPress theme (1-5 pages) ✅ Mobile-responsive design ✅ Easy content management ✅ Contact form integration ✅ Basic SEO setup ✅ Security hardening ✅ SSL certificate ✅ 1 month support
- Custom WordPress theme
- Easy content management
- Plugin integration
- Security hardening
- Speed optimization
- Training included
Growth
✅ Everything in Launch, plus: ✅ Up to 15 pages ✅ Advanced Custom Fields integration ✅ Custom post types ✅ Blog setup with categories ✅ Email newsletter integration ✅ Social media integration ✅ Performance optimization ✅ 3 months support
- Custom WordPress theme
- Easy content management
- Plugin integration
- Security hardening
- Speed optimization
- Training included
Professional
✅ Everything in Growth, plus: ✅ Up to 30 pages ✅ E-commerce functionality (WooCommerce) ✅ Custom Gutenberg blocks ✅ Membership/subscription features ✅ Multi-language support ✅ Advanced analytics setup ✅ Marketing automation integration ✅ 6 months priority support
- Custom WordPress theme
- Easy content management
- Plugin integration
- Security hardening
- Speed optimization
- Training included
Enterprise
✅ Everything in Professional, plus: ✅ Unlimited pages ✅ Headless WordPress option ✅ Multi-site network setup ✅ Custom REST API development ✅ Advanced user roles & permissions ✅ Third-party integrations ✅ Load balancing & scaling ✅ 12 months white-glove support
- Custom WordPress theme
- Easy content management
- Plugin integration
- Security hardening
- Speed optimization
- Training included
What's included
Every wordpress development project includes these essential features
Custom WordPress theme
Easy content management
Plugin integration
Security hardening
Speed optimization
Training included
Our process
Simple, transparent, and effective - here's how we work
Discovery
Free consultation to understand your needs, goals, and budget
Proposal
Clear scope, timeline, and pricing with no hidden fees
Execution
Professional delivery with regular updates and revisions
Support
Ongoing support, training, and maintenance
Frequently asked questions
Common questions about our wordpress development services
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24-Hour Website Delivery
Launch dates are set per project. Tiers 1 and 2 can go live within 24 hours, often sooner, with the 24-Hour Delivery add-on. It is like express shipping for a website.
Custom Website Development
We build your website from scratch to your exact needs, with no template holding it back. It's like a custom-built home instead of picking one off a fix-it lot, so every room fits your life.
E-Commerce Development
A full online store with safe credit card checkout that can grow as you sell more. It's like setting up your own shop at the mall, but open to the whole internet day and night.
WordPress Development in Michigan
Based in Livonia, Michigan, AppWT provides professional wordpress development services to businesses across Michigan and the United States, backed by a web practice that began in 1997 and has operated as AppWT since 2005.
Whether you're in Detroit, Ann Arbor, Grand Rapids, or anywhere in between, we deliver the same exceptional quality and service that has earned us a BBB A+ rating and trust from businesses nationwide across the United States and in Canada, the United Kingdom, Australia, the Netherlands, and South Korea.
Contact us
Start the conversation today
Contact us today for a free consultation. No commitment required - just honest advice on how we can help your business grow.
Who Delivers This Service
Founder-Led. Specialist-Delivered.
Every optimization strategy here (AIVO, GEO, SEO, AEO and VSO) is built and tuned by AppWT's founder-led team working alongside AppWT's AI systems, and Tony Paris, founder of AppWT, approves every one, with 29+ years of optimization experience since 1997. You contract with AppWT LLC, a registered Michigan company, and you keep one point of contact from quote to launch.
As Tony
Text AppWT at any hour. Tony Paris approves every quote and report before it reaches you. Text: 734-203-0171.
As AppWT LLC
BBB A+ accredited, registered Michigan entity, with professional liability (errors and omissions) insurance and a certificate on request. Real contracts, real records, real history. The LLC exists for your protection.
As The Optimization Team
Family-owned and led from Livonia, Michigan. Tony Paris assigns and manages specialist tasks across a vetted network of independent contractors, most of them in the USA.
