Founder-Led Since 1997 You work directly with Tony Paris, the founder — same person from quote to launch. No sales reps. No account managers.

AppWT Weekly Newsletter Archive

Every weekly strategy note we have sent — web design, SEO, AI Visibility Optimization, Copilot Secure Training, Core Web Vitals, and more. New issue every Monday at 9 AM ET.

Subscribe to the Newsletter

10 issues in the archive.

May 18, 2026

AppWT Weekly Newsletter

Read → 0 subscribers
May 11, 2026

Newsletter - AppWT Web & AI Solutions Google's AI Mode Is Now Default for Millions -- Here Is What Your Business Listing Needs to Do Right Now

Read → 24 subscribers
May 4, 2026

[AppWT Newsletter] Google's New AI Search Updates Could Impact Your Business Traffic

Read → 4 subscribers
May 4, 2026

[AppWT Newsletter] Google's New AI Search Features Could Impact Your Business Traffic

Read → 4 subscribers
April 27, 2026

[AppWT Newsletter] Weekly Web & AI Insights: Google's Latest Algorithm Update and AI Content Tools

Read → 3 subscribers
April 20, 2026

[AppWT Newsletter] Google's New AI Search Updates Could Impact Your Business Rankings

Read → 3 subscribers
April 20, 2026

[AppWT Newsletter] Weekly Insights: Google's New AI Search Features and Local SEO Strategies

Read → 3 subscribers
April 13, 2026

[AppWT Newsletter] Google's New AI Search Features Could Impact Your Website Traffic

Read → 3 subscribers
April 6, 2026

[AppWT Newsletter] Google's New AI Search Features Could Impact Your Website Traffic

Read → 3 subscribers
April 4, 2026

[AppWT Newsletter] Weekly Tech Update: Google's New AI Search Features + Local SEO Tips That Convert

Read → 3 subscribers

Want the daily edition too?

Our Daily Tips drop Monday through Friday at 7:00 AM ET — short, actionable, one new lever per day.

Browse Daily Tips Archive →

Awards & Recognition

TechBehemoths Web Design Winner 2025

Web Design 2025

TechBehemoths WordPress Winner 2024

Digital Excellence Awards 2024 - Gold Award

Digital Excellence Gold

Most Innovative Web Design Agency 2024 Michigan

Most Innovative MI

Best Family-Owned Web Development 2024 Michigan

Best Family-Owned

Best Digital Marketing Company 2023 Michigan

Best Marketing MI

Nextdoor Neighborhood Favorite Livonia MI

Neighborhood Favorite

CanadianSME Digital Business of the Year 2025 Nominee

CanadianSME 2025

TechBehemoths Web Design Winner 2025

Web Design 2025

TechBehemoths WordPress Winner 2024

Digital Excellence Awards 2024 - Gold Award

Digital Excellence Gold

Most Innovative Web Design Agency 2024 Michigan

Most Innovative MI

Best Family-Owned Web Development 2024 Michigan

Best Family-Owned

Best Digital Marketing Company 2023 Michigan

Best Marketing MI

Nextdoor Neighborhood Favorite Livonia MI

Neighborhood Favorite

CanadianSME Digital Business of the Year 2025 Nominee

CanadianSME 2025

Tech Wizards

an AppWT Anthem

0:00 0:00

[Intro]

Michigan to the world,
Thirty years deep,
AppWT.

[Verse 1]

Since ninety-seven, we been craftin' code,
Hand-built websites, never cookie-cutter mode,
No templates here, every pixel's custom made,
BBB, A-plus, five-star parade,
From Metro Detroit to the global stage,
UK, Canada, Australia engaged,
Netherlands knows the name we claim,
AppWT Web and AI Solutions, remember the frame,
Wireframes, custom code,
WordPress wizards, WooCommerce kings,
Applications and SaaS things,
Schema markup, structured data tight,
GEO and AIVO, visibility in sight,
We put you on the map where AI can see,
Perplexity, ChatGPT, Alexa knows the key,
Gemini finds you when they search your name,
That's Applied Wizardry, not a game.

[Pre-Chorus]

They talk a big game, we show receipts,
Three decades strong, never missed a beat.

[Chorus]

We the tech wizards, wands up high,
Casting code spells, reaching for the sky,
Flint born, but we serve the globe,
Every website built, every story told,
Free consult first, no pressure applied,
You own your code, you own your pride,
Military, seniors, non-profits ride,
Discounts real, we're on your side,
Twenty-four-hour turnaround when you need speed,
AppWT delivers, guaranteed,
Under-promise, over-deliver creed,
Tech wizards here, planting every seed.

[Verse 2]

Michigan headquarters, family-owned,
No corporate chains, we built this throne,
You want AI visibility? We wrote the book,
Optimized for algorithms, take a look,
Every platform knows our client names,
Voice search, chat search, all the lanes,
We don't just build, we strategize,
SEO, GEO, watch you rise,
E-commerce stores that actually convert,
Mobile-responsive, performance expert,
You keep the keys, you keep control,
No lock-in contracts, that's our soul,
Three decades running, still here strong,
When others ghost, we right the wrong,
Check the Google reviews, five stars shine,
AppWT quality, every single time.

[Pre-Chorus]

They talk a big game, we show receipts,
Three decades strong, never missed a beat.

[Chorus]

We the tech wizards, wands up high,
Casting code spells, reaching for the sky,
Flint born, but we serve the globe,
Every website built, every story told,
Free consult first, no pressure applied,
You own your code, you own your pride,
Military, seniors, non-profits ride,
Discounts real, we're on your side,
Twenty-four-hour turnaround when you need speed,
AppWT delivers, guaranteed,
Under-promise, over-deliver creed,
Tech wizards here, planting every seed.

[Bridge]

When the doubters come, we show the proof,
BBB accredited, that's the truth,
Nearly thirty years, still standing tall,
AppWT answers every call,
From Flint to the future, Michigan pride,
Global reach with hometown guide.

[Final Chorus]

We the tech wizards, wands up high,
Casting code spells, reaching for the sky,
Flint born, but we serve the globe,
Every website built, every story told,
Free consult first, no pressure applied,
You own your code, you own your pride,
Military, seniors, non-profits ride,
Discounts real, we're on your side,
Twenty-four-hour turnaround when you need speed,
AppWT delivers, guaranteed,
Under-promise, over-deliver creed,
Tech wizards here, planting every seed.

[Outro]

Applied Wizardry since ninety-seven,
AppWT Web and AI Solutions,
You own it, we build it.

Accessibility

by AppWT Web & AI Solutions

🛡️ Accessibility Profiles

📝 Content Adjustments

Content Scaling 100%

Font Size 100%

Line Height 1.4

Letter Spacing 0px

🎨 Color Adjustments

Color Saturation 100%

🎛️ Orientation & Controls

♿

Accessibility Statement

Our commitment to digital accessibility and inclusive design

Our Commitment to Accessibility

AppWT Web & AI Solutions is committed to ensuring digital accessibility for people with disabilities. We continually improve the user experience for everyone and apply the relevant accessibility standards to achieve these goals.

Conformance Status

The Web Content Accessibility Guidelines (WCAG) defines requirements for designers and developers to improve accessibility for people with disabilities. It defines three levels of conformance: Level A, Level AA, and Level AAA.

AppWT Web & AI Solutions is partially conformant with WCAG 2.1 level AA. Partially conformant means that some parts of the content do not fully conform to the accessibility standard.

Accessibility Features

Built-in accessibility toolbar with multiple customization options
Keyboard navigation support throughout the website
Screen reader compatibility and proper ARIA labels
High contrast mode and color customization options
Text size adjustment and font modification capabilities
Reading guide and focus indicators for improved navigation
Alternative text for all images and media
Semantic HTML structure for better screen reader interpretation

Technical Specifications

Accessibility of AppWT Web & AI Solutions relies on the following technologies to work with the particular combination of web browser and any assistive technologies or plugins installed on your computer:

HTML
WAI-ARIA
CSS
JavaScript

These technologies are relied upon for conformance with the accessibility standards used.

Feedback

We welcome your feedback on the accessibility of AppWT Web & AI Solutions. Please let us know if you encounter accessibility barriers:

Phone: (888) 565-0171

Email: sales@appwt.com

Address: 33300 Five Mile Rd, Livonia, MI 48154 (by Appointment Only)

Assessment Approach

AppWT Web & AI Solutions assessed the accessibility of our website by the following approaches:

Self-evaluation
External evaluation
Automated testing tools
Manual testing with assistive technologies

Date

This statement was created on January 15, 2025 using the W3C Accessibility Statement Generator Tool.

Last updated: