Google Ads Management Services
Google Ads delivers qualified traffic when campaigns target the right keywords and optimize for conversions. AppWT manages Google Ads for Troy service providers, Livonia retailers, and Southfield B2B companies. Our specialists handle keyword research, ad copywriting, bid management, quality score optimization, and conversion tracking. We create search campaigns targeting commercial intent and display campaigns for brand awareness. Warren manufacturers and Dearborn professional services receive transparent reporting showing cost per lead and return on ad spend. Each campaign undergoes daily optimization, pausing underperformers and scaling winners based on actual conversion data.
What is Google Ads Management?
We run and manage your paid Google ads so your business shows up when people search for what you offer. Like setting up a booth right where the foot traffic is heaviest, we place your ads in front of people already looking. We build the campaigns, pick the keywords, and adjust spending based on results. Your budget goes toward clicks that matter.
What does Google Ads Management involve?
Ongoing management of Google Ads campaigns across Search, Display, and related networks, including keyword research, match-type strategy, ad copy testing, bid management, and conversion tracking. Optimization is informed by quality score, search term analysis, and ROAS targets, with structured reporting against campaign goals.
How much does Google Ads Management cost?
Starting at $1,217/mo & up. Pricing is a negotiable starting point.
Also from AppWT
Put your ad on 536 channels and streaming apps
Your video runs on the biggest screen in the house, and only the audience you pick ever sees it. Choose a single ZIP code, a city, a county, a state, or a demographic anywhere in the United States. Campaigns start at $1,597, and that already includes the one-time $97 setup fee. Every campaign at that level delivers at least 19,000 impressions reaching at least 9,700 households. Ads must be in American English.
The challenge
Many businesses struggle with google ads management. Whether it's finding the right expertise, managing costs, or getting results that actually drive growth - the process can be overwhelming and expensive.
Our solution
Google Ads delivers qualified traffic when campaigns target the right keywords and optimize for conversions. AppWT manages Google Ads for Troy service providers, Livonia retailers, and Southfield B2B companies. Our specialists handle keyword research, ad copywriting, bid management, quality score optimization, and conversion tracking. We create search campaigns targeting commercial intent and display campaigns for brand awareness. Warren manufacturers and Dearborn professional services receive transparent reporting showing cost per lead and return on ad spend. Each campaign undergoes daily optimization, pausing underperformers and scaling winners based on actual conversion data. With 29 years of experience and transparent pricing, we deliver professional work scoped to your goals and your budget.
Google Ads Management Pricing
Choose the package that fits your needs. All prices are transparent with no hidden fees.
Ads Starter
- Campaign setup
- Keyword research
- Ad copywriting
- Bid optimization
- Conversion tracking
- Monthly reporting
Ads Pro
- Campaign setup
- Keyword research
- Ad copywriting
- Bid optimization
- Conversion tracking
- Monthly reporting
Ads Business
- Campaign setup
- Keyword research
- Ad copywriting
- Bid optimization
- Conversion tracking
- Monthly reporting
Ads Enterprise
- Campaign setup
- Keyword research
- Ad copywriting
- Bid optimization
- Conversion tracking
- Monthly reporting
What's included
Every google ads management project includes these essential features
Campaign setup
Keyword research
Ad copywriting
Bid optimization
Conversion tracking
Monthly reporting
Our process
Simple, transparent, and effective - here's how we work
Discovery
Free consultation to understand your needs, goals, and budget
Proposal
Clear scope, timeline, and pricing with no hidden fees
Execution
Professional delivery with regular updates and revisions
Support
Ongoing support, training, and maintenance
Frequently asked questions
Common questions about our google ads management services
Related services
You might also be interested in these services
Connected TV & Streaming Advertising
Video ads on 536+ channels and streaming apps, seen only where you choose, anywhere in the USA. From $1,597.
Display Advertising
We place banner ads across millions of websites on Google's network. It's like putting your billboard on lots of highways so drivers keep seeing your name.
Facebook/Meta Ads Management
We run ads on Facebook and Instagram aimed at the exact people you want. It's like handing your flyer only to folks who already like the kind of thing you sell.
Google Ads Management in Michigan
Based in Livonia, Michigan, AppWT provides professional google ads management services to businesses across Michigan and the United States, backed by a web practice that began in 1997 and has operated as AppWT since 2005.
Whether you're in Detroit, Ann Arbor, Grand Rapids, or anywhere in between, we deliver the same exceptional quality and service that has earned us a BBB A+ rating and trust from businesses nationwide across the United States and in Canada, the United Kingdom, Australia, the Netherlands, and South Korea.
Contact us
See if this fits your business
Contact us today for a free consultation. No commitment required - just honest advice on how we can help your business grow.
Who Delivers This Service
Founder-Led. Specialist-Delivered.
Every optimization strategy here (AIVO, GEO, SEO, AEO and VSO) is built and tuned by AppWT's founder-led team working alongside AppWT's AI systems, and Tony Paris, founder of AppWT, approves every one, with 29+ years of optimization experience since 1997. You contract with AppWT LLC, a registered Michigan company, and you keep one point of contact from quote to launch.
As Tony
Text AppWT at any hour. Tony Paris approves every quote and report before it reaches you. Text: 734-203-0171.
As AppWT LLC
BBB A+ accredited, registered Michigan entity, with professional liability (errors and omissions) insurance and a certificate on request. Real contracts, real records, real history. The LLC exists for your protection.
As The Optimization Team
Family-owned and led from Livonia, Michigan. Tony Paris assigns and manages specialist tasks across a vetted network of independent contractors, most of them in the USA.
