Digital Marketing Strategy in Kalamazoo, Michigan

AppWT Web & AI Solutions delivers digital marketing strategy to businesses in Kalamazoo, Kalamazoo County, a community of approximately 74,000 residents.

Kalamazoo Business Districts We Serve

• Downtown Kalamazoo
• Westnedge Hill
• Drake Road Corridor

Kalamazoo is home to major employers including Western Michigan University, Stryker Corporation, Bronson Healthcare, Pfizer.

Serving businesses near Western Michigan University, Kalamazoo Valley Museum, Bell's Brewery, Bronson Park, and throughout Kalamazoo.

Working in Kalamazoo

• The Kalamazoo Mall opened on Burdick Street on August 19, 1959, built for about $60,000, drawing national attention and the 'Mall City' nickname.
• Kalamazoo Mall, the pioneering 1959 car-free pedestrian shopping street on Burdick Street.
• Western Michigan University campus, including the medical school.
• Stryker Corporation, a medical technology company, was founded in Kalamazoo in 1941 and was headquartered there until 2023.
• The Upjohn Company, a pharmaceutical firm founded in 1886, later merged into Pfizer; its former facilities now house Western Michigan University's medical school and Zoetis research.